Visionstar BY7002

The BY7002 belongs wherever eyewear is chosen by eye and by mirror. In an optical practice it sits in the dispensing area or by the reception desk, carrying a sun range beside the prescription frames on the walls. Dispensing opticians and optical assistants can stock it with a season's sunglasses and leave customers to browse while they wait for an appointment or a collection.

Sunglass boutiques and eyewear shops use a tower of this kind to hold a focused edit of a collection close to the till. Thirty-six pairs is enough to show several brands or a full spread of shapes, and the four faces give each part of the range its own column. Visual merchandisers can change a face in minutes to bring a new arrival forward or follow the season.

Pharmacies with an eyewear section, hotel and resort shops, gift shops at visitor attractions and travel retail outlets all share the same constraint: a broad assortment and very little floor or counter space. A 340 mm square footprint answers that, and the rotation means one customer can work through every pair without walking round the unit.

Clinic and hospital retail units that sell sun protection for the eyes find a use for it too, as do department store accessory floors and seasonal pop-up counters. In each setting the users are the same two groups. Staff load, face and restock the tower, and customers turn it, lift a pair, try it in the mirror and decide.

Because the stand is unpowered, it goes where the layout needs it and moves when the layout changes. A level surface is all it asks for.

Thirty-six pairs in a 340 mm square

The full display capacity of 36 pairs rests on a footprint 340 mm on each side. A whole sun range fits on the end of a counter or a small display table, leaving the remaining space free for the till, the dispensing desk or other stock.

Every face reached from one spot

The tower turns, so a customer standing still can reach all four faces in turn. Staff gain the same convenience when restocking, working round the stand from one position.

Try-on at the point of choice

Two mirrors at the top mean a pair goes from the panel to the face to the mirror in a few seconds. Browsing and trying happen at the same place, which keeps the decision moving.

An even split for range planning

Nine positions on every face give a range a simple structure. One face can hold one brand, one frame shape or one lens colour, and the customer reads the layout at a glance.

Gaps that show straight away

Each pair sits in its own position in a single column, so an empty slot stands out as soon as a pair sells. Staff see what needs replacing without counting stock.

Placement free of sockets

Nothing on the BY7002 needs power. The stand can sit in the middle of a shop floor, on a counter away from the wall or in a window, wherever the layout calls for it.

Upkeep that comes down to cleaning

With no motor, battery or consumables, the stand's upkeep is a wipe of the panels and the mirror faces. There is nothing to service, recharge or replace on a schedule.

A finish that frames the frames

Light wood-grain panels with black edging give dark, metallic and brightly coloured frames a calm background. The finish sits easily in optical practices, boutiques and pharmacy fit-outs alike.

Four display faces

The tower is square in plan and presents a display panel on each of its four sides. Every face is used for stock, so no side of the unit is wasted.

Nine positions per face

Each panel carries nine positions stacked from top to bottom. A pair hangs in each, giving a tidy vertical column of styles.

36-pair display capacity

Nine positions on four faces add up to 36 pairs on show at once. That is the full load of the stand, all of it visible and within reach.

Rotating round base

A round base sits beneath the square tower and lets the whole display turn by hand. A light push brings the next face round to the customer.

Two top-mounted mirrors

A pair of mirrors crowns the tower, one set over each of two opposite corners. They turn with the stand, so the push that brings a new face round also brings a mirror round.

Angled mirror mounts

The mirrors sit on angled mounts above the top of the tower, tilted outward toward the customer. Set at the highest point of the stand, they show the face with the chosen pair on.

Slotted display panels

The face panels are cut with a regular pattern of slots that set out the nine positions. The pattern keeps every pair aligned in its column.

Light wood-grain finish

The display panels carry a pale wood-grain finish. It gives eyewear of any colour a neutral background and sits comfortably in a warm retail interior.

Black edging and trim

Black edging runs up each corner of the tower, matched by a black top and base. The dark frame outlines the panels and gives the unit a crisp silhouette.

340 mm square footprint

The stand occupies 340 × 340 mm. That leaves room on a typical counter end or display table for other stock and for the customer to put down a bag.

860 mm overall height

At 860 mm tall, the tower brings the full column of nine pairs into a comfortable viewing range. The mirrors at the very top keep the try-on point clear of the stock below.

Hand-turned operation

The stand is turned by the customer or by staff with a gentle push. It needs no switch, motor or controls.

Unpowered construction

The BY7002 has no electrical parts. It needs no socket, cable or battery, so it can stand anywhere a level surface allows.

The BY7002 suits any optical practice, boutique or pharmacy that wants to show a full sun range in the space of a single counter end. Its argument is density with access: 36 pairs in a 340 mm square, every face brought to the customer by a quarter turn, and two mirrors at the top so trying a pair happens where it was chosen. It earns its place as a self-service point, the place a customer browses while waiting for an appointment, a collection or a till. The equal nine-pair columns make range planning simple, and the unpowered build means it goes wherever the layout needs it. Upkeep comes down to cleaning the panels and mirrors. For a compact, hand-turned tower that carries 36 pairs and a try-on mirror in one unit, the BY7002 does exactly that job.