Advertise on MediGear — Reach Healthcare Buyers in China

Advertise on MediGear to reach more than 12,000 verified healthcare buyers across 80 countries. From hospital teams in Shanghai, Beijing, Guangzhou, Shenzhen, and Chengdu, your brand gets seen by the people who make purchasing decisions. MediGear is the medical equipment advertising platform built for brands that want real impact across China.

Generic ad networks waste your budget on the wrong audience. MediGear works differently. We've shared your message with verified procurement teams, biomedical engineers, clinic owners, and distributor networks serving public Tier 1–3 hospitals, private hospital groups, and clinics across China. This is the gap between traffic and pipeline.

Your competitors bid against consumers on search engines. You should not. MediGear gives you a focused B2B audience of buyers in the medical equipment market. Zero wasted impressions. Zero consumer traffic.

• Verified buyer audience. Every account is checked against the USCC (Unified Social Credit Code) and business records. You reach real hospitals, clinics, and distributors.

• Global reach with local precision. Target by country, region, speciality, or facility type. Coverage spans China, the wider Asia-Pacific, the EU, the UK, Asia, Africa, and the Americas.

• Premium ad inventory. Your brand sits next to product listings, category pages, and buyer searches. Not buried in a social feed.

• Direct buyer enquiries. Every lead generated by your ad goes straight to your team. You own the conversation from the first message.

Become an advertiser →

Who your ads will reach

MediGear is trusted by procurement teams at public hospitals, private clinics, diagnostic centres, surgical groups, dental practices, aged-care facilities, and group purchasing bodies. The audience is senior. Most readers hold buying authority.

Typical buyer roles include hospital procurement leads, biomedical engineers, clinic owners, practice managers, device distributors, facility planners, and health-system buyers across China. The platform also reaches specialist distributors and medtech procurement advisers.

Our reach — 12,000+ buyers, 80+ countries

This is a healthcare advertising platform with depth, not just reach. Buyers return because the catalogue is curated and listings are verified.

Your brand deserves to be seen by the right healthcare buyers in China — not lost in generic ad networks. MediGear puts your message in front of verified hospitals, clinics, and procurement teams actively sourcing medical equipment.

Industries we serve

Imaging and diagnostics. Surgical instruments. Patient monitoring. Hospital furniture. Dental equipment. Lab and pathology. Rehab and physiotherapy. Ophthalmology. Veterinary. Aged-care technology. Sterilisation. Consumables. If you sell into healthcare, your buyers are already here. You can also explore the MediGear marketplace to see how suppliers benefit alongside advertisers.

Ad placement options

• Banner placements. High-visibility leaderboard, sidebar, and in-article banners across the marketplace and editorial pages.

• Featured listings. Your products sit at the top of the category and search results with a sponsored badge.

• Sponsored content. Long-form guides and product spotlights co-authored with your team.

• Newsletter sponsorship. Exclusive spots in the weekly MediGear buyer newsletter.

• Category sponsorship. Own a full category page for a set period. Includes hero banner, logo, and product carousel.

• Custom campaigns. Bundled multi-channel campaigns that mix placements, content, and email touchpoints.

Advertising packages and pricing

• Starter — single placement, one country. Ideal for testing. From CNY 7,500 per month (excluding taxes).

• Growth — multi-format campaign across two to three regions. From CNY 28,000 per month (excluding taxes).

• Enterprise — global category sponsorship, dedicated account manager, custom creative, and quarterly reviews. Custom quote (excluding taxes).

Every package is quoted to fit your goals and target regions. Speak with a specialist for a tailored plan.

How buyer enquiries reach you

When a verified healthcare buyer sees your ad and wants to enquire, their query is sent directly to your team. Not to MediGear. You own the conversation from the first message.

• Direct buyer-to-advertiser contact. Enquiries land in your inbox the moment a buyer submits them.

• No intermediary. MediGear does not screen, hold, or rebrand your leads.

• Buyer details included. Each enquiry includes the company name, country, role, and what they are sourcing.

• You close the sale. Your team handles quoting, follow-up, and conversion on your own terms.

This keeps the relationship between you and your buyer clean, fast, and direct.

Built on verified trust

Every advertiser on MediGear is vetted. Every buyer account is checked against USCC (Unified Social Credit Code) and business registration records. Every campaign is reviewed against NMPA registration advertising guidelines before going live.

• USCC-verified buyer audience — no bots, no consumer traffic

• NMPA registration-aware editorial review on all creative

• PIPL-compliant data handling

• ISO 27001-aligned security practices

• Shanghai-based account team with global delivery

Request the full media kit to see real campaign benchmarks under NDA.

How it works — sign up to launch in days

Step one: Share your goals, product, and target audience.

Step two: Get a custom proposal in two business days.

Step three: Share your creative or use our in-house design team.

Step four: Your campaign goes live. Often, within five business days of approval.

Step five: Buyer enquiries land directly in your inbox. You handle the sale on your own terms.

Compliance, brand safety, and editorial standards

MediGear enforces strict rules. All advertisers are vetted. All creative is reviewed. Medical claims must be supported by NMPA registration clearance where applicable. Your brand sits in a clean, professional space alongside verified listings.

Why brands choose MediGear over generic ad networks

Google sends you traffic. LinkedIn sends you impressions. MediGear sends verified healthcare buyers in China straight to your inbox. The intent is already there. You meet your buyers where the decision happens. And you own the relationship from message one.

Disclaimer

Medigear.uk accepts paid advertisements from third-party companies. Please note that Medigear.uk is a medical equipment distributor only — we do not sell, supply, or endorse any medicines, pharmaceuticals, or prescription products. Sponsored content is clearly labelled and does not constitute an endorsement, recommendation, or medical advice from Medigear.uk. Advertisers are solely responsible for the accuracy, legality, and regulatory compliance of their content in all applicable jurisdictions. Products and services advertised may not be available in all countries. Always consult a qualified healthcare professional before making any health-related decision. Medigear.uk accepts no liability for any loss or harm arising from reliance on advertised products or services.