Sale on Manual & Electric Hospital Beds - Starting from 25 September!
Zagreb County rings the capital without including the city, a prosperous commuter belt whose buyers specify to Zagreb standards.
Zagreb County surrounds the City of Zagreb without containing it, a prosperous and populous ring of towns, industry and commuter settlement. Its hospitals at Zabok-adjacent Zapresić and the towns around the capital serve a growing population, and its buyers aspire to the standards set in the neighbouring capital, the most demanding market in the country.
MediGear is a UK-registered medical equipment distributor and B2B marketplace working with verified manufacturers and healthcare buyers in more than 80 countries. That catalogue reaches companies across Zagreb through the partner program. Institutional purchasers include the county hospitals and health centres serving Velika Gorica, Samobor, Zaprešić, Vrbovec and Ivanić-Grad, the county emergency medicine service, occupational health providers across the substantial industrial and logistics sector, and private diagnostic and dental practices.
Businesses in Zagreb can apply on any of three program tracks. The catalogue behind them is identical; what changes is how much of the transaction the partner owns.
Agents operate on introductions rather than transactions. Qualified hospitals, clinics, distributors and procurement teams are presented to MediGear, which subsequently carries quotation, supply, documentation and fulfilment. Commission on confirmed sales constitutes the remuneration mechanism, and because no inventory is acquired or retained, commercial exposure is eliminated. Sales materials and product support accompany the arrangement. It suits consultants and independent representatives who understand how a purchasing group evaluates a submission. Agents in Zagreb County often specialise in the county hospitals or the industrial occupational sector.
Distributors represent MediGear in an agreed country, region or territory and actively develop the local market: a single province, a pairing of neighbouring provinces, a language community, or national coverage of one product group. Products are purchased at distributor level for onward supply, and territorial rights may be exclusive or non-exclusive. Market development, commercial support, and regulatory and import coordination are included. A distributorship here covers the country, sometimes extended into the City of Zagreb by agreement.
The reseller arrangement carries the least commitment of the three. Inventory is purchased at wholesale and resold independently through a medical business, online establishment, sales network or customer base the partner already operates, on whatever commercial terms the partner determines. Order quantities remain flexible throughout. No territorial or official distribution rights attach, which eliminates any territorial commitment or market development obligation. Resellers here run a medical supply business serving the commuter-belt practices.
A partner here works a prosperous capital-ring county whose buyers apply Zagreb-level standards. Companies entered in the Croatian court register with a genuine route to healthcare buyers are eligible, and applications commonly come from:
Equipment distributors and importers already supplying hospitals around Zagreb.
Independent sales agents with contacts in theatre, imaging, pathology or dental
Online medical supply businesses and e-commerce operators
Biomedical engineering firms adding equipment sales to service contracts
Practice fit-out, day surgery and healthcare project companies
Laboratory, dental and rehabilitation equipment resellers working across Zagreb
Category depth counts for more than turnover. A company with a record in the relevant speciality is read ahead of a larger trader claiming general coverage of the county.
The table below summarises what a partner working in Zagreb is dealing with.
| County seat | Zagreb |
|---|---|
| Administrative tier | One of the 20 counties of Croatia |
| Language of procurement documents | Croatian |
| Principal institutional buyers | The county hospitals and health centres serving Velika Gorica, Samobor, Zaprešić, Vrbovec and Ivanić-Grad, the county emergency medicine service, occupational health providers across the substantial industrial and logistics sector, and private diagnostic and dental practices |
| Usual route for imported consignments | The county rings the capital and its transport hub, so imported consignments arrive from Zagreb's road, rail and air network on a short final leg. |
| National competent authority | Agency for Medicinal Products and Medical Devices (HALMED) |
| Neighbouring partner territories | Zadar and Bjelovar-Bilogora |
The classification above is administrative. Commercial territory for a Zagreb partner is agreed separately. Partner coverage of the wider country is set out on the Croatia partner page.
Competitive margins. Partner-level commercial terms apply across the catalogue, with performance recognised for partners who hit agreed targets. Terms are confirmed in writing before the first order.
Full product catalogue. Partners quoting buyers around Zagreb draw on one range: certified equipment across diagnostics, surgical and therapeutic, lab and pathology, sterilisation, hospital furniture, dental, ENT and ophthalmic, rehabilitation, orthopaedic, cardiology, gastroenterology, neonatal, dermatology, veterinary and spare parts.
Sourcing and quotation support. Send an enquiry, and the team sources the product, negotiates with the manufacturer and returns a documented quotation, including items outside the current catalogue. Partners in Zagreb use it most for department refits.
Direct partnerships team. Order queries, supplier negotiations, logistics coordination, and after-sales issues go straight to the MediGear team by email, so a partner working across Zagreb can concentrate on selling rather than chasing suppliers.
Marketing support. Co-branded brochures, digital assets, product imagery and joint campaigns to put in front of buyers across Zagreb.
Regulatory support. Import guidance, certification documentation and links to local regulatory consultants for registration questions raised by buyers around Zagreb.
Before any supply arrangement is concluded, Regulation (EU) 2017/745 has already determined a device classification, its conformity assessment route and the post-market obligations attaching to it. National competence rests with the Agency for Medicinal Products and Medical Devices for surveillance, vigilance and the national registers, with guidance published by HALMED. County tenders are documented in Croatian, and Croatian-language labelling and instructions are expected for the devices supplied under them.
Under the Regulation, distributors and importers have defined obligations: verifying CE marking and the declaration of conformity, confirming Croatian-language labelling and instructions, maintaining traceability records and forwarding complaints. Devices placed on the Croatian market are notified to HALMED, within the structure of the EU medical devices framework.
The country rings the capital and its transport hub, so imported consignments arrive from Zagreb's road, rail and air network on a short final leg. Where a consignment originates outside the customs union, clearance falls to the Croatian Customs Administration under Union Customs Code procedures. MediGear neither acts as economic operator of record for partner products nor provides regulatory advice.
Apply online. Complete the MediGear partner application form, telling us your coverage across Zagreb, your experience and which track interests you.
Discovery call. The partnerships team reviews it and arranges a call to discuss goals, how much of the territory you cover, and your route to Croatian buyers.
Agreement and onboarding. Sign the partner agreement, which records the territory you hold around Zagreb, then complete onboarding.
Start earning. Begin selling, distributing, or referring across Zagreb while MediGear coordinates manufacturing, documentation, and freight.
A prosperous capital-ring county specifying to Zagreb standards.
Diagnostic imaging. The county hospitals and health centres
Occupational health. The substantial industrial and logistics sector
Surgical and therapeutic. Theatre provision at the county hospitals
Hospital furniture. Ward refurbishment across the network
Dental. The private practice network across the commuter belt
A partner supplying to capital standards works the whole ring credibly. Businesses buying rather than selling can use the MediGear buyer route, and manufacturers seeking distribution should look at the supplier program.
Audit readiness is the first reason partners cite. EU-funded and public projects are reviewed after the fact, and documentation that survives that review protects the buyer as well as the supplier.
Capital-standard specification is the second. Zagreb County buyers specify to the standards of the neighbouring capital, and a partner who can meet them holds an advantage over one whose experience is elsewhere.
Proximity is the third. The county sits around the capital's transport hub, so a partner can service it and reach the wider network without the travel a remote territory involves.
This page is published for general business and information purposes and is not an offer of partnership. MediGear reviews all applications, and approval is not guaranteed. Any partnership that proceeds is governed by the written terms agreed between MediGear and the partner. Product availability, category coverage, territory arrangements, commercial terms and any commission or margin structure vary by application and may change. The regulatory information here is general information about the Croatian framework and is not legal, regulatory or professional advice. Requirements under Regulation (EU) 2017/745, together with the national notification and Croatian-language provisions administered by the Agency for Medicinal Products and Medical Devices (HALMED), depend on the device, its classification and the role each party takes. Partner businesses in Zagreb remain responsible for confirming what applies to their own products, and should obtain qualified regulatory, customs or legal advice where required.
Apply with your business details, the parts of Zagreb you cover and the track that interests you. The MediGear partnerships team reviews every application and will come back to you to discuss it.
Companies entered in the Croatian court register with a genuine route to healthcare buyers may apply. Zagreb County buyers have specific capital standards, so applicants who can supply to that level are well placed. All eligible categories appear in the list above.
Three. Sales agents introduce hospitals, clinics, distributors and procurement teams and earn commission on confirmed sales without holding stock. Authorised distributors represent MediGear in an agreed territory, purchase at distributor level and develop the local market. Resellers buy at wholesale and resell independently through a business they already run, without territorial rights or commitments.
No. Joining is free for businesses in Zagreb, with no registration charges, subscriptions or upfront payments for the agent, distributor or reseller tracks. Distributors and resellers purchase the products they sell, and partners meet their own trading overheads, such as local delivery, storage, and any marketing they run beyond the assets MediGear provides.
Agents earn commission on confirmed sales rather than a retainer. The rate depends on the product category, the order value and the volume you bring, and is confirmed in writing before you begin introducing buyers. Because agents hold no stock and carry no inventory risk, earnings simply follow completed orders.
Coverage is set by the territory agreement rather than assumed, and the City of Zagreb is a separate market with the largest and most demanding buyers in the country. A partner may agree to a territory covering the county, the city, or both. Raise the intended scope at the discovery call, since the two are distinct markets even though they adjoin.
Exclusive territorial rights are available to qualified distributors able to demonstrate market reach, financial capability and alignment with MediGear standards, and are assessed case by case. Non-exclusive distribution is also offered and is more common for partners entering a new product category. A territory may be one province, a group of provinces, a language community, or national coverage of one product group.
A CE marking under Regulation (EU) 2017/745 is required, with conformity assessment appropriate to the device class, but it is not the whole picture. Croatia adds notification to HALMED and Croatian-language obligations for labelling and instructions. Confirm the position for each product before quoting.
Croatian. Labelling and instructions for use are expected in Croatian for devices reaching users, with tender documents stating the requirement directly. The exact scope varies by device, class and intended user, so it is confirmed for each product before a bid goes in.