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Every document twice, in Dutch and in French. Brussels is the most demanding documentation market in Belgium.
Brussels constitutes a region rather than a province, containing nineteen municipalities and the densest concentration of university and specialist hospitals in the country. The region is officially bilingual, so procurement documentation, labelling and instructions for use are expected in Dutch and French simultaneously. That requirement effectively doubles the documentary preparation and eliminates suppliers equipped to produce only one language.
MediGear is a UK-registered medical equipment distributor and B2B marketplace working with verified manufacturers and healthcare buyers in more than 80 countries. The partner program places that catalogue behind businesses operating in Brussels. Buyers here include the Saint-Luc University Clinics, UZ Brussel, the Erasme hospital, CHU Brugmann and the Iris network hospitals, the Jules Bordet cancer institute, the children's university hospital, the Chirec and Saint-Jean private groups, and a dense sector of specialist clinics and laboratories.
Three program tracks are open to businesses in Brussels. The business models differ; the catalogue behind them does not. The right one depends on how much of the transaction you want to own.
Agents operate on introductions rather than transactions. Qualified hospitals, clinics, distributors and procurement teams are presented to MediGear, which subsequently carries quotation, supply, documentation and fulfilment. Commission on confirmed sales constitutes the remuneration mechanism, and because no inventory is acquired or retained, commercial exposure is eliminated. Sales materials and product support accompany the arrangement. It suits consultants and independent representatives who understand how a purchasing group evaluates a submission. Agents in Brussels are almost always specialists in one department or one hospital group.
Distributors represent MediGear in an agreed country, region or territory and actively develop the local market: a single province, a pairing of neighbouring provinces, a language community, or national coverage of one product group. Products are purchased at distributor level for onward supply, and territorial rights may be exclusive or non-exclusive. Market development, commercial support, and regulatory and import coordination are included. A Brussels distributorship is normally scoped by product group rather than geography.
Resellers purchase at wholesale and resell independently through an existing medical business, online store, sales network or customer base. Order quantities are flexible, and you sell on your own terms to your own customers. Resellers operate independently without territorial or official distribution rights, so there is no territorial commitment and no market development obligation. Resellers here commonly run a specialist clinic supply business alongside an online store.
Every established supplier in the country is already active here, and the bilingual documentation requirement is precisely where the majority of them encounter difficulty. Companies registered in Belgium with an established route to those buyers are eligible, and applications commonly come from:
Equipment distributors and importers already supplying hospitals in the City of Brussels and the surrounding area.
Independent sales agents with contacts in theatre, imaging, pathology or dental
Online medical supply businesses and e-commerce operators
Biomedical engineering firms adding equipment sales to service contracts
Practice fit-out, day surgery and healthcare project companies
Laboratory, dental and residential care equipment resellers working in Dutch and French
Specialist depth constitutes the differentiator rather than turnover, and a company with genuine standing inside one clinical department is assessed ahead of a larger business claiming the region generally.
Here is the territory in outline, for partners assessing whether to cover Brussels.
| Administrative centre | City of Brussels |
|---|---|
| Region | Brussels-Capital Region |
| Language of procurement documents | Dutch and French, both required |
| Principal institutional buyers | The Saint-Luc university clinics, UZ Brussel, the Erasme hospital, CHU Brugmann and the Iris network hospitals, the Jules Bordet cancer institute, the children's university hospital, the Chirec and Saint-Jean private groups, and a dense sector of specialist clinics and laboratories |
| Usual route for imported consignments | Consignments clear at Antwerp or through the airport immediately outside the region, then complete a comparatively short final movement into the city. |
| National competent authority | Federal Agency for Medicines and Health Products (FAMHP) |
| Neighbouring partner territories | Walloon Brabant and Flemish Brabant |
These are administrative facts about Brussels, not commercial estimates, and they do not change between tenders. Partner coverage of the wider country is set out on the Belgium partner page.
Competitive margins. Partner-level commercial terms apply across the catalogue, with performance recognised for partners who hit agreed targets. Terms for Brussels are confirmed in writing before the first order.
Full product catalogue. Partners quoting buyers in the City of Brussels draw on one range: certified equipment across diagnostics, surgical and therapeutic, lab and pathology, sterilisation, hospital furniture, dental, ENT and ophthalmic, rehabilitation, orthopaedic, cardiology, gastroenterology, neonatal, dermatology, veterinary and spare parts.
Sourcing and quotation support. Send an enquiry, and the team sources the product, negotiates with the manufacturer and returns a documented quotation, including items outside the current catalogue. Partners in the City of Brussels use it most for department refits.
Direct partnerships team. Order queries, supplier negotiations, logistics coordination, and after-sales issues go straight to the MediGear team by email, so a partner working in Dutch and French can focus on selling rather than chasing suppliers.
Marketing support. Co-branded brochures, digital assets, product imagery and joint campaigns to put in front of buyers across the Brussels-Capital Region.
Regulatory support. Import guidance, certification documentation and links to local regulatory consultants for market entry questions raised by buyers working in Dutch and French.
Brussels is officially bilingual, so instructions for use, labelling and procurement responses are prepared in Dutch and French simultaneously rather than in one language or the other. Medical devices sold anywhere in the European Union fall under Regulation (EU) 2017/745, which fixes classification, conformity assessment and post-market duties before any supply arrangement begins. The national competent authority is the Federal Agency for Medicines and Health Products, which handles market surveillance, vigilance and national notification duties; its guidance is published by the FAMHP.
National notification duties for distributors and importers have historically applied in Belgium alongside the European requirements, and labelling and instructions carry language obligations spanning Dutch, French and German. The wider framework is described in the EU medical devices framework.
Consignments clear at Antwerp or through the airport immediately outside the region, then complete a comparatively short final movement into the city. Clearance of anything arriving from outside the customs union is handled by Belgian Customs and Excise under the Union Customs Code. MediGear does not act as economic operator of record for partner products, and gives no regulatory advice.
Apply online. Complete the MediGear partner application form, telling us about your coverage around the City of Brussels, your experience and which track interests you.
Discovery call. The partnerships team reviews it and arranges a call to discuss goals, how much of the territory you cover, and whether you can document in Dutch and French.
Agreement and onboarding. Sign the partner agreement, which records the territory you hold and the language you document in, then complete onboarding.
Start earning. Begin selling, distributing, or referring across Brussels while MediGear coordinates manufacturing, documentation, and freight.
University, specialist, federal and private demand inside nineteen municipalities.
Surgical and therapeutic. Theatre provision across the university hospitals
Cardiology. Specialist national programmes based in the region
Laboratory and pathology. Teaching, research and diagnostic work together
Neonatal: the children's university hospital and the maternity units
Diagnostic imaging. The private groups and the specialist clinic sector
Depth in one category outperforms a general claim across nineteen municipalities. Businesses buying rather than selling can use the MediGear buyer route, and manufacturers seeking distribution should look at the supplier program.
Bilingual documentation constitutes the initial filter and the most frequent cause of failure, since a submission complete in only one language is eliminated before anything technical is assessed.
Specialisation constitutes the second consideration, because in a market this congested the partner establishing authority in one category convincingly outperforms one claiming comprehensive coverage.
National reach provides the third advantage, because federal procurement and the largest private hospital groups are determined here, so a Brussels partner influences purchasing that lands throughout the country.
This page is published for general business and information purposes and is not an offer of partnership. MediGear reviews all applications, and approval is not guaranteed. Any partnership that proceeds is governed by the written terms agreed between MediGear and the partner. Product availability, category coverage, territory arrangements, commercial terms and any commission or margin structure vary by application and may change. The regulatory information here is general information about the Belgian framework and is not legal, regulatory or professional advice. Requirements under Regulation (EU) 2017/745, together with the national notification and language provisions administered by the Federal Agency for Medicines and Health Products, depend on the device, its classification and the role each party takes. Partner businesses in Brussels remain responsible for confirming what applies to their own products, and should obtain qualified regulatory, customs or legal advice where required.
Apply with your business details, the parts of Brussels you cover and the track that interests you. The MediGear partnerships team reviews every application and will come back to you to discuss it.
Companies registered in Belgium with a genuine route to healthcare buyers may apply. Brussels applicants must be able to work in Dutch and French, since both are required for procurement documents, and are asked to name the hospitals or specialities with which they have relationships. Eligible categories appear above.
Three. Sales agents introduce hospitals, clinics, distributors and procurement teams and earn commission on confirmed sales without holding stock. Authorised distributors represent MediGear in an agreed territory, purchase at distributor level and develop the local market. Resellers buy at wholesale and resell independently through a business they already run, without territorial rights or commitments.
Joining is free. No registration charge, subscription or upfront payment applies to the agent, distributor or reseller tracks in Brussels. Partners purchase the products they resell and meet their own trading overheads, such as local delivery, storage and any marketing run beyond the assets MediGear provides.
Agents earn commission on confirmed sales rather than a retainer. The rate depends on the product category, the order value and the volume you bring, and is confirmed in writing before you begin introducing buyers. Because agents hold no stock and carry no inventory risk, earnings follow completed orders.
For the bilingual region, expect both. Procurement documents, labelling and instructions for use are prepared in Dutch and French, and a submission completed in only one is at risk of being set aside. The precise scope depends on the device and its intended user, so confirm each product before quoting. MediGear supplies certification documentation but gives no regulatory advice.
Exclusive territorial rights are available to qualified distributors able to demonstrate market reach, financial capability and alignment with MediGear standards, and are assessed case by case. Non-exclusive distribution is also offered and is more common for partners entering a new product category. A territory may be one province, a group of provinces, a language community, or national coverage of one product group.
Yes. A device must carry a CE marking under Regulation (EU) 2017/745, with conformity assessment appropriate to its class, before it is placed on the European market. Member States may add national notification and language requirements on top of that, so confirm what applies to each device before quoting a buyer in Brussels.
It follows the language regime of the territory. Across Belgium, the obligations run to Dutch, French and German depending on where a device is supplied, and in Brussels the working languages are Dutch and French, both required. Confirm the requirement for each product, since it depends on the device, its class and its intended user.