Visionstar 7007

The 7007 suits any business where customers choose sunglasses by trying them on, and where staff are often busy elsewhere. Its value lies in placing the whole decision at one fixture: the range on four faces, the turning base to move between them, and the mirrors above to judge each pair.

In optical practices the tower belongs in the reception or waiting area, or beside the dispensing desk. Patients and the people with them can browse a sun range before or after an appointment, try styles in the mirrors and arrive at the desk with a choice already made. Dispensing opticians and optical assistants then spend their time on fitting and adjustment.

Pharmacies use it near the entrance or the main counter, where a seasonal range of 36 pairs catches customers through the summer months. Fashion boutiques and department store accessory floors use its white and black finish as a crisp backdrop for a brand edit, with one label or one shape family to a face.

Holiday and travel retail is another natural fit. Resort shops, seaside stores, airport concessions and outdoor retailers all serve customers who want to try a pair quickly and pay. A tower that shows the range and the reflection in the same place shortens that process.

In each of these settings, staff and merchandisers load and arrange the panels, and customers turn the tower, lift a pair, try it in a mirror and decide. The tower works unattended through the day, needs no power and can be moved as the layout changes from season to season.

The whole decision at one fixture

Range, rotation and mirrors all sit on a single tower. A customer finds a style, tries it and sees the result without moving away.

Mirrors where the pairs are

Two angled mirrors at the top of the tower put a reflection directly above the stock. Trying a pair takes seconds, and nothing needs fetching.

Staff time back on the shop floor

Because the try-on routine runs at the tower, staff are free to handle sales and fittings. The fixture carries the browsing work through busy periods.

A slim 320 mm footprint

The tower's base occupies a 320 mm square. It fits narrow aisles, the end of a counter or a corner by the window.

Height that draws the eye

At 930 mm, the tower and its mirrors stand out across a shop. Customers notice the range from a distance and come over to explore it.

Crisp white and black contrast

White panels framed in black give dark lenses and bright acetate frames a clean background. The finish suits modern optical and fashion interiors.

Four faces, four groups

Nine positions per face make four equal blocks for planning a range. A brand, a shape or a lens colour can take a face of its own.

No cabling to manage

The 7007 needs no power at all. It stands wherever the layout calls for it, free of sockets and cables.

Four display faces

The tower is square in plan, with a white display panel on each side. Every face carries stock in the same layout.

Nine positions per face

Each face holds nine pairs in a vertical line from just below the top plate to just above the base. The spacing keeps pairs clear of one another.

36-pair capacity

Four faces of nine give the 7007 a total display of 36 pairs, all on open view.

Oval panel openings

The panels are cut with two columns of oval openings. They set out the positions and hold each pair in line.

White display panels

The panels are white, which keeps the background neutral. Frames and lenses provide the colour.

Black corner framing

Black edges run up all four corners of the tower. They frame each panel and give the column a defined outline.

Black top plate

A black plate closes the top of the tower. It carries the mirror mounts and finishes the column.

Twin angled mirrors

Two mirrors stand above the top plate on angled mounts, facing outward. They give customers a reflection right at the point of choice.

Round turning base

A round black base carries the tower and lets it turn by hand. A light push brings the next face round.

320 mm square footprint

The 7007 occupies a 320 × 320 mm area. Its narrow base suits tight spaces and counter ends.

930 mm overall height

From base to top plate the tower stands 930 mm tall, with the mirrors raised on their mounts above. The height gives the fixture presence in a shop.

Hand rotation

A push from a customer or a member of staff turns the 7007, and that push is the only control it has.

Unpowered build

Nothing on the 7007 is electrical. Placement depends only on a level surface, free of sockets, cables and batteries.

The 7007 is the tower for a practice or shop that wants customers to choose sunglasses from start to finish at one fixture. Thirty-six pairs on four white faces, a base that turns at a touch and two angled mirrors above the stock turn browsing, trying and deciding into one continuous routine. It suits optical waiting areas, pharmacies, boutiques and holiday shops, wherever customers try pairs without a member of staff beside them. The slim 320 mm footprint fits tight spaces, the 930 mm height gives it presence across the floor, and the unpowered build means it can stand wherever the layout needs a sun range. For a self-contained try-on point that carries 36 pairs, the 7007 does that job neatly.