Advertise on MediGear — Reach Healthcare Buyers in Van

Van is the largest city in eastern Turkey and the referral point for provinces around it. Erciş adds a substantial second centre.

Most platforms sell impressions. Advertise on MediGear and you buy an audience: 12,000 verified healthcare buyers across 80 countries, among them the clinic owners, biomedical engineers and distributor networks supplying the Provincial Health Directorate, university and training hospitals, the Erciş district hospital, and the border-area health services toward Başkale. One of those is worth a thousand of the other.

Regional referral plus border trade gives Van an unusually broad basket. Tertiary and frontline demand run side by side.

Coverage runs from Van out through Erciş and Başkale, so one placement reaches the whole of Van rather than its largest town alone. Buyers across the Eastern Anatolia region see the same verified catalogue and the same sponsored listings.

• Checked, not claimed. Each buyer account is matched against VKN and business registration records before it goes live.

• Local targeting, global option. Run Van on its own, add the rest of Turkey, or extend into the EU, the UK, Asia, Africa and the Americas.

• Placement beside the catalogue. Your brand appears next to listings and searches, where purchasing intent already exists.

• Your lead, your inbox. Enquiries route direct to your team, with nothing held back or rebranded.

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Who your ads will reach

MediGear is trusted by procurement teams at public hospitals, private clinics, diagnostic centres, surgical groups, dental practices, aged-care facilities and group purchasing bodies. The audience is senior and most readers hold buying authority. Typical roles include hospital procurement leads, biomedical engineers, clinic owners, practice managers, device distributors, facility planners and health-system buyers across Van.

Tertiary department heads, emergency leads, and regional distributors all read here. Erciş buys independently of the centre.

Our reach — 12,000+ buyers, 80+ countries

Reach without relevance is worthless. The reason buyers return is a curated catalogue and verified listings, nothing more complicated than that. Ask us for the Van buyer count and we will confirm it, counted at district level.

Van equips for a region, a lake, and a border at the same time. Few provinces buy across such a range.

Industries we serve

We cover imaging, diagnostics, surgical instruments, patient monitoring, hospital furniture, dental, laboratory and pathology, rehabilitation, ophthalmology, veterinary, aged care, sterilisation and consumables. If it goes into a clinical setting, buyers in Van are looking for it here. You can also explore the MediGear marketplace to see how suppliers benefit.

Buyers across İpekyolu, Tuşba, Edremit, Erciş, and Başkale see the same placement. There is no need to run one campaign per district, and targeting can move wider or narrower mid-flight.

Ad placement options

• Banner inventory. Leaderboard, sidebar and in-article slots on marketplace and editorial pages.

• Sponsored listings. Priority position in category and search results with a clear sponsor badge.

• Co-authored content. Long-form guides and spotlights built with your product team.

• Weekly newsletter. Exclusive placement in the buyer newsletter.

• Whole-category sponsorship. Hero banner, logo and product carousel on a category page for a set period.

• Custom programmes. Placements, editorial and email bundled to a single brief.

Formats work individually or in combination, for Van alone or across a wider footprint. Share the goal and we will shape the plan.

Advertising packages and pricing

• Starter — single placement, one country. Ideal for testing. From TRY 35,000 per month (excluding taxes).

• Growth — multi-format campaign across two to three regions. From TRY 130,000 per month (excluding taxes).

• Enterprise — global category sponsorship, dedicated account manager, custom creative and quarterly reviews. Custom quote (excluding taxes).

Nothing here is off the shelf; every quote reflects your targets and regions. Speak with a specialist for a tailored proposal.

How buyer enquiries reach you

A verified buyer in Van who wants to talk reaches you, not us. The enquiry goes straight to your team and the conversation is yours from the opening line.

• Straight to your inbox. Enquiries arrive the moment a buyer presses send.

• Nothing intercepted. We do not screen, hold or rebadge a single lead.

• Context attached. Company name, country, role and the item being sourced come with every enquiry.

• Your sale to close. Quoting, follow-up and conversion stay entirely with your team.

The result is a clean line between supplier and buyer. No middle layer. No delay. No lost context.

Built on verified trust

Trust is built on checks, not claims. Advertisers are vetted, buyer accounts are confirmed against VKN (Tax Identification Number) and business registration, and every campaign passes a TİTCK-aware review before going live, with device claims expected to match ÜTS records. Buyers across Van depend on it.

• Every buyer account VKN-verified — no bots, no consumer traffic

• TİTCK-aware editorial check on all advertising creative

• ÜTS registration records used to validate device claims

• KVKK-compliant handling of buyer data, aligned with GDPR

• ISO 27001-aligned security controls

• Istanbul-based account management with worldwide delivery

Request the full media kit for benchmark data from live campaigns, shared under NDA.

How it works — sign up to launch in days

Begin with a short brief covering your goals, product and audience.

A custom proposal follows within two business days.

Send creative across or let our designers produce it for you.

Campaigns generally go live five business days after approval.

Buyer enquiries then arrive directly in your inbox for your team to convert.

Compliance, brand safety and editorial standards

MediGear enforces strict rules. All advertisers are vetted. All creative is reviewed. Medical device claims must be supported by TİTCK clearance and a valid ÜTS record where applicable, under the Turkish Medical Device Regulation aligned with EU MDR. Your brand sits in a clean, professional space alongside verified listings. Advertisers targeting Van receive the same editorial review as every other market we serve.

Speciality filters work alongside the Van geography. Reach only ophthalmic buyers, or only dental, without leaving the province.

Buyer activity across İpekyolu, Tuşba, Edremit, Erciş, and Başkale is counted separately in your Van reporting. That detail makes the next flight easier to plan.

A Van campaign can start small and widen later. Add districts or new markets while it runs. No rebuild is involved.

Why brands choose MediGear over generic ad networks

Broad demand favours broad catalogues. MediGear puts your full range in front of Van's regional buying teams.

Disclaimer

Medigear.uk accepts paid advertisements from third-party companies. Please note that Medigear.uk is a medical equipment distributor and marketplace only — we do not sell, supply or endorse any medicines, pharmaceuticals or prescription products. Sponsored content is clearly labelled and does not constitute an endorsement, recommendation or medical advice from Medigear.uk. Advertisers are solely responsible for the accuracy, legality and regulatory compliance of their content in all applicable jurisdictions. Products and services advertised may not be available in all countries. Always consult a qualified healthcare professional before making any health-related decision. Medigear.uk accepts no liability for any loss or harm arising from reliance on advertised products or services.